If you are a wedding photographer, this is a great way to add value to your website, give you credibility, and help you get found.
As a wedding photographer, you have about 2 ½ months’ time to book a couple from their engagement date. Bridal shows can yield good returns, but they are at the beginning of the year, and brides are engaged throughout the year. Keep the 80/20 rule in mind as well, 80% of couples go with the first person or company they speak to.
A photographer is not picked until after the Bridal shop, church, reception facility, caterer, and consultant. Use this to your advantage!
Create a page on your site dedicated to reception halls/ wedding venues. MorePhotos layouts make this very easy. Start with your favorite location, here’s an example:
The Water Front Inn is located at the base of 31 N, just 5 minutes from downtown Traverse City, right on Lake Michigan. It has a wonderful Deck on back facing the lake making it one of the top locations for beach weddings in Northern Michigan. If you love sunsets, this is a place to check out!
They can host up to 250 guests.
Website: www.theirsite.com
Check out the wonderful pictures from Water Front Inn HERE
Think about what a bride is going to search for when looking for a reception hall. If she searches for, “Locations for Beach Weddings in Northern Michigan.”, this post nailed it, and will probably be in the first page of results in the search engines. If they find your site, they might use it as a main resource to compare venues. You are referring to halls you’ve worked with in the past and halls that might even list you as a preferred vendor. You have great shots of the place set up, and clearly present yourself as knowledgeable. Heck, they may even call you and ask questions about which place you would recommend.
Traverse City Wedding Venues is searched for 840 times. What if brides used your website as a resource to help pick the venue?
Let’s try another one:
Leeland Country Club is located in the heart of Leeland. It is surrounded by 150-200 year old oaks, red maples, and other trees that help to create lots of fun and timeless images. If you want a truly unique experience, the bride can arrive via a pontoon boat, which will also take the wedding party for a spin around the lake, which is 20 miles long. You will be sure to leave this Leeland area wedding location with priceless images.
Must be done by midnight
Hosts up to 600 guests.
Website: www.theirsite.com
Images from the Leeland Country Club HERE
Again, the newly engaged couple is going to search for the location before the photographer. If they searched for Leeland area wedding locations, your site will most likely be found. You are now the expert in their eyes, they’ve seen your website and your images, and your contact info is right there. Think 2 websites side by side, yours has a great resource for your bride, the other doesn’t, you win. Most photographers won’t put forth the work for this, it’s too much work. Are you willing to do it to win?
15 years ago, our company was publishing wedding guides. When we added information about local wedding venues, our books flew off the shelf 300x faster. It was so effective because it was so VALUABLE for the brides. Now go get found!
